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Meet The Supplier.. Rock The Frock Bridal Boutique…

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Rock The Frock Bridal Boutique…

Today we introduce you to a real cool bridal boutique called Rock The Frock run by the lovely Karen Whybro. With so many bridal boutiques out there, it is really refreshing to see one that looks outside of the ‘norm’ and helps all different types of brides find their dream dress.

The shops rails are full of dresses by leading British & American designers in the wedding industry, as well as stunning original vintage gowns. Karen also stocks The Couture Company and Loriex who are also part of the Mr & Mrs Unique team… so we know she has got great taste in picking out the best wedding dresses for her shop! ;)

Here we find out why Karen set up shop, what she does for her brides and the future of wedding dress shopping!

Karen…

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Tell us a bit about your business…

We are an independent bridal boutique for brides seeking a beautiful yet unique wedding dress to reflect their personality & style.

What made you start up the business…  

It all started in August 2011 when I, Karen, got married myself. As a bride who wanted to plan a wedding, which wasn’t the usual, traditional affair, I sought high and low for vintage inspired and alternative wedding suppliers. This wasn’t an easy feat. Continually frustrated by the lack of unique wedding dresses on offer here in Essex, I decided to start my own boutique to serve those brides just like me. We’re not all about long, strapless gowns covered in bling and why should we have to travel miles to find something, which truly reflects us? Well, now you don’t have to. Now, you can rock that frock at our Essex boutique! So hooray for that!

What makes you Unique…

Rock The Frock doesn’t believe in the “closed-door” attitude of a lot of bridal boutiques. Every bride who visits us is guaranteed a friendly and warm welcome, the chance to try a range of beautiful and unique dresses in a relaxed and positive environment. Stocking small, independent designers means we can offer brides the chance to wear a dress that will not be found elsewhere, from our amazing British designers to those from small New York studios.

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What kind of brides match your style of service…

We meet brides from all walks of life, planning all kinds of weddings. What they have in common is a previous frustration of not being able to find a dress that truly reflects them. Our brides don’t fit a stereotype of what a bride “should” be. They are independent, free-spirited ladies who are discerning in taste & have their own sense of style.

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Tells us what you love about your business…

I love the reactions of brides & their friends & families when they find “the one”. For some, this doesn’t happen immediately, but the look of joy on a bride’s face when they fall in love with a dress is amazing!

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People’s reaction to your business…

Most people are initially amazed at the location! Being set in one of the country’s largest antique centres is quite a draw in itself! They love seeing the quirky setting, then when they see the dresses, it’s another great reaction! The best reaction I’ve had recently was a bride saying “It’s like you’ve crawled into my brain”. Amazing.

Future plans…

We’re currently planning our first Rock The Frock pop-up shop where we’re taking the boutique in the road! Stopping first in Brighton this September, we can’t wait to get to meet even more brides from around the country!

Welcome to the team Karen! To find out more visit the directory here or visit Rock The Frock website here 

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